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Wednesday, October 27, 2010

Stella McCartney x Adidas London 2012

Did you guys watch the previous Commonwealth Games that was held in New Delhi a couple of weeks back? I'm really glad that the event went well though I have to say I got all the butterflies in the stomach during the opening ceremony aired on the tele. What not, coz earlier I've read the news about the footbridge near Jawaharlal Nehru stadium had collapsed days before the games begun. That not include the state of the accommodation at the athletes' quarters which made a huge uproar in the Evening Standard. Yet, after about two weeks - from games itself to the opening and closing ceremony, with that giant hot air balloon spread in the middle of the stadium and all the beautiful, colorful event - I have to say India has done a great job! (I actually prayed that night so that nothing's gonna happen to the people in the stadium though!).

So, Commonwealth Games finished... next is Asian Games that'll be held in Guangzhou in a couple of days time. And to follow that, is the much anticipated sporting event - the Olympic 2012 - which will be held in London in less than two years time. If you happen to visit the capital, don't forget to take Jubilee Line towards Stratford and the Overground towards East London to view the construction of the Olympic Stadium as well as the 'Pringle' (that's the nickname for the Zaha Hadid's aquatic centre). It's awesome!

Anyway, talking about London Olympic 2012, it's a great news that one of the official partner's - Adidas - has collaborated with UK most well-known fashion designer, Stella McCartney for a special collection for the event. Though Stella already did previous collection with the sport's brand before, this time around the range spread into the menswear pieces as well. For you guys who disappointed unable to get your hands on any Stella's previous collection for H&M or Gap (coz both doesn't have menswear!), now it's your chance to wear Ms. McCartney's name up your sleeves (or on your back, to be exact).

One great feature about the collection is the silhouette of the lion's head - which has become an icon for Great Britain - are seen on the back of the hoodies. Pretty cool, especially the one with embossed stitching (in white and Adidas Original's blue). I like that the Adidas triple stripe stays on the inner of the hood to ensure that you're indeed wearing the brand.

There's even a white tee with the image of 'partial' Union Jack which I think very tastefully done. Love the color - especially red - that I think very powerful and a mood uplifter!

All the pieces are available at Adidas online store and at selected JD Sports. Price? Quite affordable and doesn't break your bank balance, given that they're limited edition and very collectable pieces. And hey, it's Stella McCartney's - this is the only chance any bloke can wear her design!







Anyway, the ladies always got better ones. Just looks at these golden parka and jacket that Stella did for the women's collection. Damn. Life's just unfair...


[pix from adidas and talk pr]

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